Silk Lane Group, Technology Distributors
Silk Lane Group headquarters

Making your brand the
leader in our market.

United Kingdom  ·  Australia  ·  New Zealand

Where we operate

Six countries, one team.

Outline map of the United Kingdom
Outline map of Australia
Outline map of New Zealand
EnglandScotlandWalesNorthern Ireland
Australia
New Zealand

Your full service distribution partner.

Marketing
Sales
Supply chain
Customer service
Repairs

The operation behind it

How we build your brand.

2,000+Stores in our retail network
6Countries, 1 team
14SLG Service Centres
5Distribution centres
Reach

A retail network built over years

Relationships with the major electronics, power equipment and garden retailers in all three regions, who trust Silk Lane Group’s expertise and support.

Service

Workshops that fix rather than replace

Technicians trained on complex robotic products, plus on-site servicing at the customer’s own address when a machine cannot easily be moved.

Support

Local call centres in every region

Customers reach a person in their own timezone and language rather than a queue on the other side of the world.

Supply

Freight and logistics in house

An in-house logistics and supply chain team specialising in freight, including dangerous goods handling and storage.

What we take on

Your end to end brand partner.

Marketing

Content·Performance·Design·Events

An in-house agency creating demand before the product lands.

Sales

Retail listings·Sell-through·2,000+ stores

Relationships with the major electronics, power and garden retailers.

Supply chain

Distribution centres·Logistics·Asia freight

An in-house team handling freight from Asia, including dangerous goods.

Customer service

Local call centres·Native language·Warranty

Customers reach a person in their own timezone, not a queue.

Repairs and servicing

Workshops·On-site servicing·Spare parts

Products repaired rather than replaced, at the customer’s own address.

A Silk Lane Group technician at the bench with a power drill, working on a stripped robotic mower chassis, with parts and tools laid out around him
Machines stripped, repaired and tested in market, rather than written off and replaced.

One agreement.

One point of contact.

Marketing, sales, service and freight under one contract, run by people you already know.

Sectors we work in

Advanced technology, smart home and robotics.

Homecare
Cleaning
Robotics
Commercial
Power & garden
Pool care

More on our sectors

Partnership

We are looking for partners, not accounts.

We take on suppliers with the intention of working together for decades rather than seasons.

Learn more about how Silk Lane Group can transform your business in our regions.

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